Amazon India Fashion Week

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Amazon India Fashion Week

Fashion Design Council of India (FCDI) the premier organization responsible for promoting fashion and lifestyle related designs in India and abroad has successfully conducted Amazon India Fashion Week in association with its co-sponsor of the event MayBelline New York for Spring Summer 2016 at NSIC Grounds, Okhla, New Delhi. Renowned fashion designers from the fashion fraternity showcased their work.

Amazon Fashion show
Amazon Fashion show

The day one of the show was stolen by fashion designers such as Sanjay Garg, Anavila / Vaishali S, Rabani & Rakha / Vineet Bahl, Kavita Bhartia and Shivan & Narresh. The event witnessed more than 100 designer stalls at the exhibition area. Shivan Bhatiya & Narresh Kukreja added spice to the show from theme stimulated by Mexican artist Diego Rivera. The bold designs and collections highly represent a combination of bright colors for sequence of sarees, dresses and swim wears.

Another eye-catching attraction was from fashion designer Sanjay Garg of whom renowned bollywood actresses like Konkana Sensharma has worn his collections and Soha Ali Khan Khemu are his followers. Sanjay Garg spoke about his latest collections that he had done away with curvy outline and kept the profile sparkling, easy with straight and leaning cuts. The theme name was Raw Mango at Amazon India Fashion Week Spring/Summer 2016. Sanjay Garg also quoted at the event “It is nice to have them come here and support me. It means a lot.” He further said “The idea was that I didn’t want to use any Cury Silhouette. That is why I kept it all straight. I didn’t tamper it.  All 45 garments were designed around it. I used a little hand embroidery. Not much may be just 5% of the collection, so the rest is woven. This whole collection has been made in Benaras. The border is mashru but it is not cut and attached. There was nothing like mashru saree. So I gave birth to a whole new technique.”  Sanjay Garg quoted. The ramp was equally complimented by Delhi-based group D club.

Hemant & Nandita created bohemian force at the ramp through a set collections dedicated to the spirited traveler. It had long-loose gowns, capes with ample tassel borders, collared shirts and stylish blanket overcoats. It was a mix n match combinations of European prints and nomadic tribes.  Rohit Gandhi and Rahul Khanna also showcased their talent. Their collection wrapped in black & white color with attractive modern profile. There was a great collection for the youth ranging from geometric prints, thin jumpsuits with capes, pencil skirts with rally of textures.

Fashion designers paid tribute to the Benarasi weave designs. The ramp show was based on idea of ‘Born in Benaras’ showcasing the glamorous side of banarasi weaves. The final day of the fashion show was witnessed of renowned designers like Tarun Tahiliani, Rajesh Pratap Singh, Abhishek Gupta, Gauri and Nainika, Alpana and Neeraj, Manish Arora, Rohit Gandhi and Rahul Khanna, Abraham and Thakore, Sabyasachi Mukherjee.

A thank giving speech was given by Mr.Sunil Sethi, President of Fashion Design Council of India (FDCI) for participating fashion designers in highlighting Benarasi weaves in limelight.

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Photo Courtesy : Amazon India Fashion Week